PUTTING IN WORK: 4 simple content marketing tips for musicians
You might have heard the term “content marketing” used often when it comes to marketing and promotion. It’s also known as “inbound marketing,” and sometimes you’ll hear people call it “permission marketing.” At its core, content marketing is where you attract people to you or your music by creating or sharing content other than your […]
PHOTOS: MiZ and friends with Jung Bergo, 01/10/15
Singer/songwriter Mike Mizwinski, better known as MiZ, held the CD release party for his new album, “Parking Meters,” on Saturday, Jan. 10 – a celebration that also served as a going away party for the talented young musician, who is moving from Scranton to New Jersey next month, just outside of New York City. Scranton […]
Louisa forms an emotional connection with their audience – and each other
NEPA trio shares honest, heartfelt songs at their debut show on Jan. 18
ouisa only formed in October, and already the band has three dedicated members, eight heartfelt songs, a recording through their own label on the horizon, and their first official show with a solid lineup this Sunday. Their biggest challenge at the moment, really, is getting people to say their damn name correctly. It’s pronounced “low-wise-a,” […]
VIDEO: Title Fight release haunting new music video for ‘Rose of Sharon’
Kingston’s Title Fight has been gearing up for the Feb. 3 release of “Hyperview,” debuting the first music video from the new album, “Chlorine,” last month, and releasing a second video for “Rose of Sharon” today via Pitchfork: Directed by Hannah Roman, the gloomy video contrasts aqua-hued performance clips with footage of a lethargic young […]
PHOTOS: Moodswing at the River Street Jazz Cafe, 12/31/14
The River Street Jazz Cafe in Plains rang in the New Year right with a raucous night of dance music with Moodswing on Wednesday, Dec. 31. The 10-piece R&B and funk band, who often play throughout Northeastern Pennsylvania, performed four consecutive sets that kept the crowd moving to their classic sound well past midnight. NEPA […]
Behind the scenes of the cover shoot for MiZ’s new album, ‘Parking Meters’
Photographer Keith Perks shoots and designs promos on compressed schedule in downtown Scranton
When a new album hits stores and a musician begins the publicity cycle, there is so much focus on the finished product that few are privy to all the previous preparation behind the scenes. From the album cover to the promotional photos, every image must represent the artist and set the stage for the performances […]
PHOTOS: Doug’s Myth with K.K. Gordon and Brian Fanelli at Synaesthesia Social, 12/14/14
Every few months, Synaesthesia Social has a jazz and poetry night, blending these arts together as the Beat poets once did with its own unique spin. On Sunday, Dec. 14 at the Olde Brick Theatre in Scranton, Doug’s Myth – made up of Doug Smith on the upright bass, Chelsea Smarr on the harp, Nick […]
Scranton singer/songwriter Tom Graham set to release 5th record, ‘Underneath a Rusting Roof,’ on Feb. 10
Tour dates announced in support of his first new album in 7 years
From a press release: Singer/songwriter Tom Graham returns to the recorded realm with “Underneath a Rusting Roof,” his first album of new material in almost seven years. It is set for release on Tuesday, Feb. 10. For the better part of two decades, Graham has traveled the country, playing to crowds of all shapes and […]