STRENGTH & FOCUS: 7 tips for a highly effective snow day
Greetings, friends! Before we begin, let’s just clear the air for a minute. Today’s piece has nothing to do with stocking up on bread, eggs, and milk or driving tips for better navigation – sorry, not here. I will, however, give a few tips on being awesome and enjoying your snow day. We live in […]
PUTTING IN WORK: Musicians, please stop using the word ‘viral’
“Yo, man, I’m trying to get this to go viral.” Ugh. I receive e-mails like this all the time. Listen, I know it’s tough to be a musician. My path in the music business was, and still is, very similar to what an aspiring artist would encounter. I know you want your music to be […]
STRENGTH & FOCUS: Reflecting on Resolutions
Greetings, friends! Well, normally this column comes out on Mondays, but after Resolutions this past weekend, I’d be lying if I didn’t admit that I needed a personal day of quiet meditation, reading a good book and (with the exception of a few personal messages and phone calls) a day to be with my self. […]
STRENGTH & FOCUS: Schedule of events and activities at Resolutions at the Hilton Scranton on Jan. 25
Greetings, and thanks for reading. Well, the time is almost here for Resolutions. Not for your personal resolutions, of course, because those were set a few weeks ago – I’m talking about the event that is focused on helping you achieve your success throughout the year! After nine months of visualizing and about four months […]
PUTTING IN WORK: 4 simple content marketing tips for musicians
You might have heard the term “content marketing” used often when it comes to marketing and promotion. It’s also known as “inbound marketing,” and sometimes you’ll hear people call it “permission marketing.” At its core, content marketing is where you attract people to you or your music by creating or sharing content other than your […]
STRENGTH & FOCUS: Talking with Dr. Dan Golaszewski about Resolutions
In October, I had the pleasure of interviewing Dr. Dan Golaszewski, owner of Power Chiropractic in Wilkes-Barre, and since then, we’ve had multiple fascinating conversations about encouraging and promoting health and wellness within our NEPA community. In fact, I even asked Dr. Dan to be a presenter at the upcoming Resolutions event on Sunday, Jan. […]
STRENGTH & FOCUS: This year is different!
Happy New Year, and thanks for reading today’s column! Hopefully you welcomed 2015 alongside friends while sharing good times and plenty of laughter. Maybe you even set a few goals or a New Year’s resolution to do things differently and be a better person. This is actually the topic of today’s discussion – our New […]
PUTTING IN WORK: 3 steps musicians should use to create better Facebook ads
With over 1 billion users, Facebook can be a good place to find new fans – but that comes with a price. I often see musicians lured in by Facebook without the results they were expecting. Yes, Facebook puts that “Promote Page” button everywhere, but if you don’t really know how to use the ad […]
STRENGTH & FOCUS: Excellence in the Community with business coach Marty Wolff
Greetings, friends, The main focus of this week’s column will be a video interview with business coach, professional speaker, and radio host Marty Wolff. Initially, I asked my friend and mentor Marty for a quick 10-minute interview for some basic comments on his upcoming presentation at my event, RESOLUTIONS, which will take place on Sunday, […]
STRENGTH & FOCUS: The Top 10 things I’d really like from Santa for Christmas
Greetings, friends, I have a confession to make. With only a few days left until Christmas, I still haven’t written my letter to Santa Claus, so I thought I’d use this opportunity to write down my wish list to make it a bit easier on good old Saint Nick. Now in case you’re wondering, “How […]
