Greater Scranton Chamber of Commerce announces 2016 SAGE Award finalists
From a press release: The Greater Scranton Chamber of Commerce has announced the finalists for the 2016 SAGE Awards, the Scranton Awards for Growth and Excellence. The SAGE Awards honor outstanding local businesses for their talent, creativity, and innovation. The winners will be announced on Wednesday, Nov. 9 at the Chamber Gala, held at The […]
PUTTING IN WORK: Talking startup businesses and marketing with Pink Cloud Vape Shop
This week, we’re doing something a little different. In this video, I sit down with my old friend Mark Ciccone to talk about why he started his business, Pink Cloud Vape Shop in Fairless Hills, Pennsylvania, and how he has been so successful in such a short amount of time. Lots of good stuff in […]
PUTTING IN WORK: Your brand is more than just a logo – how the public perceives your business
I really think this is one of the most misunderstood aspects of any business. Your brand means more than just a logo – it’s how the public perceives you. I explain more and show you an exercise that will help you understand and develop your brand better in this week’s video. Follow me on Facebook, […]
PUTTING IN WORK: Building social media engagement through consistency
It has been quite a while since I wrote a Putting in Work column. Typically, we talked about the music business and marketing in this space, but I also help many other types of artists and businesses as a marketer and brand strategist, so I’m going to start sharing my Facebook videos here to help […]
After moving from Wilkes-Barre to Scranton last year, Arts Seen Gallery closing on May 27
In April of 2015, the Arts Seen Gallery was forced to move from its location on Public Square in downtown Wilkes-Barre to make way for a market and café. It reopened in the 500 block of Lackawanna Avenue in downtown Scranton just two months later on June 5 as the Arts Seen Gallery Co-op & […]
Wilkes-Barre Chamber opens tech and multimedia THINK Center and launches Connect service
From a press release: On Wednesday, April 20, the Greater Wilkes-Barre Chamber of Commerce officially opened the Wilkes-Barre THINK Center, a state-of-the-art technology workshop and multimedia center at its Innovation Center building in downtown Wilkes-Barre. “The nearly 6,000 square foot facility provides individuals with the tools and support they need to turn a concept into […]
THE REAL GIG: Giving away your music may not be bad business – learn from the potlatch
In many Native American cultures, there was a custom called a “potlatch” ceremony. A potlatch was an event where a chief would give away all his possessions and wealth to members of the tribe. Sometimes, certain valuable items were even destroyed. The purpose of this was twofold. One, by accepting the gifts, the members of […]
Black Friday by Record Store Day brightens the season for vinyl lovers – and indie record stores
For vinyl lovers, Black Friday is the second best day of the year. An offshoot of Record Store Day, which has been making limited-edition records available every April at independent record stores since 2008, Black Friday by Record Store Day has been coming into its own for the past four years. “We were part of […]
Downtown Wilkes-Barre celebrating Small Business Saturday on Nov. 28 with sales, raffles, and more
From a press release: The Downtown Wilkes-Barre Business Association and Diamond City Partnership have teamed up with more than a dozen businesses within downtown Wilkes-Barre in order to celebrate the sixth annual Small Business Saturday on Nov. 28. The nationally celebrated day will offer Wilkes-Barre shoppers a chance for promotions and savings in their favorite […]
The winners of the 2015 Greater Scranton Chamber of Commerce SAGE Awards are…
From a press release: The Greater Scranton Chamber of Commerce and MetroAction announced the winners for the 2015 SAGE Awards (Scranton Awards for Growth and Excellence), which honor outstanding local businesses for their talent, creativity, and innovation, at the Chamber Gala on Wednesday, Nov. 11 at The Theater at Lackawanna College. More than 100 applications […]
