Who won the Super Bowl LV ad war? Social media’s reactions to the best and worst commercials
Live sporting events are among the few remaining places where advertisers can ensure that no one fast forwards through their commercials, which is why companies were willing to pay $5.5 million for just 30 seconds of air time on Super Bowl Sunday. So who “won” the Super Bowl ad war? For the last two years, […]
How the Super Bowl evolved from a football game to an entertainment extravaganza
In just over 50 years, the Super Bowl has become one of the biggest “shared experiences” in American culture, up there with attending religious services, voting in presidential elections, and playing Pokémon Go. But curiously, many of the tens of millions who tune in don’t actually want to watch football. Perhaps it’s because the game […]
Al Pacino will play Penn State coach Joe Paterno in upcoming HBO movie
After suspending production back in 2014, it was reported today that an HBO movie about Joe Paterno is moving forward again with Academy Award winner Al Pacino cast as the disgraced former Penn State football coach, with Barry Levinson serving as director and executive producer. Levinson previously directed another HBO project, “You Don’t Know Jack,” […]
